We're on an epic journey. One that will take us beyond print products and websites. It's gonna be big.
How many times have you been asked to help out a friend or family member with a quick logo design or some wording for their website? Yeah, us too. We get it.
At Vista, our UX + Design team is all about creating the experiences that make great design and marketing accessible to every small business. This mission informs everything we do.
We go in bold and determined to understand what small businesses truly need. Then, we push ourselves and each other to think big. Because our customers deserve great UX and design.
Forget the ordinary
Listen
Have seriously thoughtful conversations with customers to learn about their challenges.
Define
Create clear visions of where customers want to be by going beyond where they are.
Inspire
Push creative boundaries because small businesses deserve fearless attention to their needs.
Drive change
We're on a mission to make great design and marketing accessible to every small business.
The goal is to be the expert design and marketing partner for small businesses. And that means serious change.
The UX + Design team is a major player in this transformation. We're defining how our customers express their ideas.
Make a bold move
Ready to make things happen? Check out our latest openings below.
Lead UX Content Designer, Commerce
US/EU Remote
EU Remote
2022 winner of
Best Teams: Product & Design
as rated on Comparably
Our design principles
Our design work is grounded in the problems we solve for our customers – mostly small businesses – and our creator community. Through research and customer insights, we develop a thorough and empathetic view of the challenges our customers face. Then, we validate that work through testing and conversations with actual small business owners.
Design is a core part of the Vista mission, so design credibility is essential. We show that small businesses don’t have to sacrifice cost or independence to elevate their brand. Through our work, we demonstrate what exceptional design looks like, and earn trust through our commitment to high quality.
We believe there’s something remarkable about each of our customers and about every small business. In addition, we know they all face unique challenges – especially our creator community. We meet our customers where they are, with the information they need, and never create fatigue in decision-making or task completion. We communicate clearly and effectively in ways our customers and creator community understand.
We guide our customers to successful outcomes. We do that – in part – by making it clear what the next best action is for our users in the context of their journeys and workflows. Also, by simplifying complex experiences while surfacing relevant and actionable recommendations.
We know that for our customers, growing a business requires tremendous commitment. Wherever possible, we empower through fun. We design for control, accessibility and aesthetics in an experience that brings efficiency and joy to the humans who use our products.
Our Vista journey – to become the expert design and marketing partner for small businesses – has just begun. The UX + Design team will help lead the way. To build a strong design community and culture, we share what we learn from our research, experiments, tests and critiques. In this way, we help empower our teammates, customers and our community of creators.
